This makes this initiative even more important. 'Market research' for a potentially cool community activity for our academic partners (and others) - #6 by rkboyce
HIMSS is a great networking opportunity and it is a fantastic show to view, understand, and compare new and upcoming products or trends; but the marketing push with non-standard vocabulary and aggressive marketing makes interpretation difficult.
So, the education coversation above maybe another OMOP vocabulary opportunity where we crosswalk non-standard to Standard vocabulary.